Jersey
THE WALL X PLUTOTV
Collaboration
2024
FROM THE LOCAL DARTS CLUB TO THE WORLD STAGE: A FAN JERSEY FOR MARTIN “THE WALL” SCHINDLER
THE WALL X PLUTO TV
Together with Martin Schindler and his sponsors PlutoTV and Bulls, we have created a special fan jersey for the 2025 World Darts Championship. Martin Schindler (nicknamed The Wall) who hails from Strausberg, Germany, is on course to be one of the top names in darts for the next few decades. Whilst being a world beater today, Martin honed his skills in his local 40 years standing darts club, forming the inspiration for our lookbook and video.
The jersey itself is like no other in the Darts world. Designed with input from Martin it has a design language that borrows from the worlds of football and lifestyle. With its football style collar and new Societas designed ‘’The Wall’’ logo, this is possibly the first Darts shirt suitable for wearing outside the usual tournament settings.
- Photography
Niclas Lenhard, Nils Unterharnscheidt
- Videogrpahy
Niclas Lenhard